Color: reflective silver
PUMA partners with alternative sportswear pioneers ICNY. Capitalising on the expertise of ICNY’s reflective technology and PUMA’s rich sporting history, the debut designs are purposeful yet packed with style to make trendsetters go wild.
ICNY was developed after designer Mike Cherman was hit by a car whilst cycling. Inspired by this event, the New York based brand was created with a goal of providing added safety and increased visibility by using reflective materials on key areas of sporting apparel and accessories.
Utilising ICNY’s reflective technology, the classic Trinomic R698 is given a futuristic makeover. ICNY’s Trinomic R698 X3M and R698s explore the use of plush and durable fabrics, bold colours and reflective elements to create a pair of functional streetwear sneakers. The R698 is showcased in three strong colour ways. The colours include Black-White, Rhododendron and true to ICNYs signature safety style, a striking Fluro Yellow. Each silhouette includes reflective piping that runs through the stitching, making them stand out on the streets. The Trinomic R698 x ICNY X3M makes a statement in its own right, in allover reflective silver.
PUMA x ICNY debut collection has all over reflective textures, bold colours and futuristic designs allowing the wearer to shine even in the darkest hour.
- Puma x INCY collaboration
- All over 3M Reflective Technolgie upper
- Textil lining
- Puma Trinomic technology
- Puma and ICNY reflective logo tag on tongue
- Special insole
- Transulate outsole
- Extra laces (black/white)